The Smithsonian Institution National Air and Space Museum - Needed a way to Manage Contacts, Tasks, Communications, Events, & Donations...

Webenetics customized and implemented three modules of the Webenetics Portal, its suite of online business applications. Webenetics serves as an Application Service Provider (ASP), hosting the individualized Smithsonian/Webenetics Portal software and database on Webenetics' infrastructure. This system tracks the many relationships between the museum and myriad individuals, corporations and institutions, supporting the museum's function.

The Webenetics CRM Module enables the National Air and Space Museum to:

Manage contacts and customers
Manage mailings and email distributions to members, staff, and affiliates
Manage content and distribution of full color eNewsletters
Manage and track administrative tasks and business correspondence
Manage lists of donors and track their giving history and life cycle
Share information across the enterprise
Generate automated Web and MS Excel reports.

The Knowledge Management Module enables the Museum to upload corporate collateral for museum-wide sharing in defined user groups.

The Event Management Module facilitates the National Air and Space Museum's promotion of public events, providing an interface for online signup and eCommerce.

Prior to project kickoff, Webenetics created a GISRA-compliant security plan, developing its system to meet this strong-security standard. The Webenetics solution improved customer contact tracking and customer donation tracking. The Webenetics Portal improved organizational efficiency and enabled each staff member to do more without adding additional staff and increasing budgets. Museum development staff can better manage sales / donations pipelines while Museum executive management can make more effective decisions and forecasts. The Webenetics solution has also enabled the National Air and Space Museum to take better care of their customers through improved service and increased customer interaction.
[Read more about The Webenetics Portal]
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